Strategic Planning

Training: Management training   Program Length: 08 hours

THIS COURSE IS MEANT FOR

 

Where this course will take place?

In Monterrey: at Crowne Plaza Hotel Monterrey

In Mexico City (CDMX): at Salas Di Center en WTC (World Trade Center CDMX)

In Company: at your facilities

OBJECTIVE

  • Describing the stages in the planning process and the links between planning and strategy.
  • Main steps of the SWOT analysis will be outlined.
  • Designing and redacting a Strategic Plan for your company.
  • Through the strategic plan, the contracting company’s team work will clearly know the results that must be achieved (purposes), as well as how to pursue them (strategies) and what activities are going to be developed during the planning period (working program) and who and when the above mentioned activities are going to be developed (responsibilities).

 

 

 

Face-to-face modality

TOPICS

I. INTRODUCTORY SESSION

A. Objectives and working program.

II. NATURE AND IMPORTANCE OF STRATEGICAL PLANNING

A. Links between planning process and strategy

B. Concept analysis

C. Foundations for strategical planning

D. Resources mobilization in the enterprise to face future contingencies

III. ANALYSIS OF INFORMATION COLLECTED BY ATTENDEES PRIOR TO THE EVENT

A. Annual selling, products/services that offers, markets in which it participates, competitors, government actions and communities where it operates, etc.

IV. OPPORTUNITIES AND THREATS

A. Perspective and directive vision

B. Influences diagnose

C. Scenario planning

D. SWOT analysis

V. STRATEGICAL PLAN DESIGN

A. Criteria and development of strategic and tactic goals.

B. Setting and evaluation of the strategy

C. Directive strategy

D. Operational strategy

E. Plans, projects, goals and actions.

VI. CONCLUSIONS AND RECOMENDATIONS

A. Compromises of every participant

B. Event evaluation

C. Course delivery

BENEFITS

  • Being able to clearly set the purposes of your Company and department.
  • Obtaining the tools to set and execute your working program.
  • Defining more accurate strategies in order to achieve your goals.

 

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