Leaders, Managers, Supervisors, and Sales Managers that are interested in improving and/or updating the sales methods in a more dynamic world and with little time to make an impact.

Skills to develop: Effective Sales, Top-impact oral presentations, Top-impact written presentations.

By the end of the session, the participants will understand the difference between the “traditional sales” and the “Neuro-sales” to help in their personal and professional development.

Where is this course imparted?

Monterrey: Crowne Plaza Monterrey Hotel.

Mexico City: Di Center Rooms in the WTC (World Trade Center) CDMX.

In Company: at your facilities.

1. DIFFERENCES BETWEEN “TRADITIONAL SALES” AND “NEUROSALES”.
2. We are all a commodity.
3. Strategically connecting the products, services or brands in the consumer’s mind.
4. WHAT IS OUR CORE COMPETENCE?
5. What makes a company different and competitive?
6. Market access: being close to the customer.
7. Integration: Productivity for achieving flexibility or confidence in the product.
8. Functionality: Giving bigger benefits to the costumer.

• THE 3 BRAINS.

1. Reptile Brain, Limbic Brain, Cortex Brain.
2. Formula that decides the purchase: ATTENTION + EMOTION + REMINDER = PURCHASE.
3. THE SYMBOLIC VALUE OF THINGS.
4. The one in charge.
5. You, Your Culture, the Biology.
6. 20 NEUROTIPS OF IMMEDIATE APPLICATION.

• Stay updated in the current processes for an effective sales presentation.
• Have the knowledge, skills and necessary attitudes to perform the required sales activities in order to cause an impact in the market.